Mediacoaching© helps business leaders in strategic public speaking.
Mediacoaching focuses on three distinct circumstances where everything is at stake:
- Speaking in front of the media (written press, radio, TV, internet)
- Speaking in front of an audience (presentations, events, employee motivation, web TV)
- Crisis communication
Mediacoaching is a Cassiopress Group company whose main activity is training business leaders for public speaking.
Created in 2003 by Paul-André Tavoillot, former Editor-in-Chief at business daily la Tribune, MediaCoaching has already trained more than 2,000 company directors in both French and English.
Mediacoaching© uses a proven teaching method based on journalistic techniques to help business leaders craft and express their messages with maximum impact.
Mediacoaching values substance over form - and once the message is defined and supported by solid arguments, it is rigorously tested in realistic interview situations (televised interview, radio, press conferences, presentations, etc.).
Mediacoaching© also offers “strategic message” training, for business situations such as mergers and acquisitions, bids and tenders, as well as internal communications. In February 2010, the Mediacoaching University was launched for management training in situations where verbal communications skills are pivotal.
All Mediacoaching employees are fully trained in the Mediacoaching method before leading a session.